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CRM & e-commerce, My Little Box Japan

My Little Paris recrute !

À propos

My Little Paris (www.mylittleparis.com) is a French media and e-commerce group founded in 2008. With more than 100 employees, it addresses a community of 5 million people all over the world, primarily focusing on France, Germany, and Japan. Our signature skill? Our capacity to share and tell stories with a unique tone of voice and a real ability to generate word-of-mouth about our products and content.

In 2011, our 12-media group diversified with the launch of My Little Box (www.mylittlebox.de), a lifestyle and beauty box with more than 150,000 subscribers worldwide, particularly in Japan, France & Germany. Our mission: to surprise our customers every month.

The values we wish to share: imagination & creativity, high standards, passion and innovation.

Located in our offices in Tokyo.

Descriptif du poste

We are looking for a CRM & E-commerce Coordinator to drive our digital performance, customer engagement, and retention. This role blends analytical skills and creativity to optimize the customer lifecycle, manage campaigns, and develop our website experience. You will play a key role in ensuring that every subscriber receives personalized, high-quality interactions across all touchpoints.

CRM Strategy & Execution

  • Develop and execute CRM campaigns to improve engagement, conversion, and loyalty (emailing, automation, segmentation).

  • Monitor and optimize the customer journey from acquisition to renewal and win-back.

  • Analyze CRM KPIs (open rates, CTRs, conversions, churn, etc.) and propose actionable improvements.

  • Collaborate with the design and content teams to create high-performing, on-brand communications.

  • Manage and grow the monthly newsletter and email database

E-commerce Coordination

  • Oversee the planning and coordination of monthly boxes launches

  • Monitor performance of website and identify actions to improve conversion

  • Identify trends and propose new digital offers that resonate with our community and increase revenue.

Data & Customer Insights

  • Analyze customer behavior, purchasing patterns, and CRM performance to inform strategy.

  • Report on CRM and website KPIs regularly and share insights

  • Use data to build loyalty scenarios and drive lifetime value.

Profil recherché

  • Excellent communication skills in both Japanese and English.

  • Strong analytical and problem-solving skills; comfortable with KPIs and performance tracking.

  • Customer-focused mindset with an eye for UX and conversion.

  • Autonomous, detail-oriented, and creative.

  • Interest in beauty, lifestyle, and subscription business models is a plus.

Process de recrutement

Interview 1 : Country Manager (Japan)

Interview 2 : case study with Head of Marketing (Japan)

Interview 3 : General Manager (Paris)

Informations complémentaires

  • Type de contrat : CDI
  • Date de début : 27 juillet 2025
  • Lieu : Tokyo
  • Niveau d'études : Bac +5 / Master
  • Expérience : > 2 ans
  • Télétravail ponctuel autorisé
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